Author Archives for Ray St. Amand

SEO For Real Estate Agents

How to Rank Higher in Search Engines as a Real Estate Agent

May 3, 2020 12:39 pm Published by Leave your thoughts

In 2020, the internet continued to be the main resource for all consumers, in every facet. The first few results that appear in search engines gives agents the biggest advantage when homebuyers are searching for real estate agents, towns to live, and homes for sale.  It is said that 75% of users searching never scroll past the first page of search engines...


Professional Aerial Real Estate Photography in Lynnfield, MA

How Drone Photography & Videography Is Taking Over Real Estate

June 5, 2019 7:23 pm Published by Leave your thoughts

Whirring stills, swooping imagery, multiple angles, panning shots, diving (soaring?) hundreds of feet in the air, right down into the yard of a beautiful property. Some say it’s magic combined with a camera. Others aren’t able to say much – jaws dropped in disbelief of the ever-promising final visual products.  In 2018, real estate marketing has posed more challenges for...


Real Estate Photography - Aerial House Picture

6 Common Photography Mistakes Made By Real Estate Agents

April 7, 2019 12:36 pm Published by Leave your thoughts

When photographing a home or property, real estate agents have a lot to consider. Agents make photography mistakes for a number of reasons, but mainly because they are determined to do their real estate photography themselves. In reality, there’s so much that goes into real estate photography— especially when it comes to some of the local, extravagant properties, and beautiful...


3D Virtual Tour Boston, MA

The Best Real Estate Marketing Solution: 3D Real Estate Virtual Tours

October 15, 2018 5:44 pm Published by Leave your thoughts

When it comes to real estate marketing, there are a lot of different ways to advertise a property online—some being more effective than others. 3D virtual tours have become the latest tech buzz around the real estate industry. Companies like Matterport are flourishing in the 3D camera game, who can blame them? Combined with everything the internet has to offer,...


Living Room Photography in Burlington, MA

Why Professional Real Estate Photography is a Must

September 10, 2018 9:00 am Published by Leave your thoughts

Photography has always been an important and powerful marketing tool. And, as businesses and marketing move further into the digital world, having high-quality, attractive real estate photography for your listings is more essential than ever. According to HS Media, an estimated 92% of home buyers use the internet to search for properties. The first thing that potential home buyers look...


Real Estate Videographer Matt Cronin

Why Real Estate Video Is A Marketing Game Changer

August 15, 2018 8:55 pm Published by Leave your thoughts

More real estate teams are realizing the importance of real estate video marketing and the role it plays in gaining traction in the digital landscape of home buying. Not only is video a convenient and efficient way for customers to receive the information they’re looking for—it’s also a powerful marketing tool for businesses of all kinds. In fact, according to WordStream,...